From my days at Art Center College of Design, my work has always centered around women. Our strength, vulnerability, and resilience fascinate me. I'm proud to bring that emotional depth to campaigns that inspire, empower, and sell.
With nearly two decades of experience in the lifestyle + beauty space, I've directed over 100 commercials across 11 countries. Clients include SHARK BEAUTY, DOVE, OLAY, L'ORÉAL, SECRET, and many more.
Made in Austria, I bring a global perspective, an intuitive eye for detail, and a passion for movement, light, and color to every frame I create.
On set, I lead with calm, kindness, and clarity, creating a space that's safe, productive, and where we can have fun.
When I’m not shooting or chasing my now 5-year-old (omg where does the time go), you might catch me surfing a wave at Point Dume in Malibu, always seeking inspiration for my next project.
Director's Deck
working with a talented team,
creating images- it's like the
outside world fades away and I
get to be present- I get to be -
TRULY IN THE NOW
problem-solving. Or maybe
it’s that magic moment when
the vision we’ve been shaping
finally comes to life.
That’s what makes this job so exciting.”
